Request for Proposals
MacMurray College is currently soliciting proposals to design and conduct an assessment to enhance MacMurray College’s fund-raising cultivation, annual giving strategies and implementation, and major and planned giving strategies and implementation, with recommended giving outcomes for each across time. The purpose of this Request for Proposals (RFP) is to solicit proposals from various organizations to conduct a fair and extensive evaluation, based on criteria defined below.
MacMurray College, founded in 1846, has a strong history of undergraduate education and is located in the affordable, safe, and stimulating city of Jacksonville, Illinois. Our mission "is to transform the lives of our students by providing an exceptional, liberal arts general education and courses of study that prepare graduates for professional careers, further education, and other challenges facing the human community in the 21st century."
The College has a culturally diverse student body of over 600 students and a faculty:student ratio of 1:12. We offer 35 academic programs with top majors in Nursing, Criminal Justice, Homeland Security, Business (Accounting, Business Administration, and Sports Management), Education (Deaf & Hard of Hearing Education, Physical Education, Secondary Education, and Special Education), Social Work, and Interpreter Training (American Sign Language).
MacMurray College is a warm, engaged, student-centered learning community, focused on student success. Faculty-student engagement is and has historically been a distinctive strength of the College.
This Request for Proposals outlines the key proposal requirements. Proposals will be accepted until 4 p.m. CST July 31, 2013. Proposals received after this date and time will not be accepted. All proposals must be signed by an official agent or representative of the organization submitting the proposal. If the organization submitting a proposal must outsource or contract any work to meet the requirements contained herein, this must be clearly stated in the proposal. Additionally, costs included in proposals must be all-inclusive (i.e., including any outsourced or contracted work). Any proposals which call for outsourcing or contracting work must include a name and description of the contract consultants.
All costs must be itemized and include explanations. Contract terms and conditions will be finalized with the organization selected and will be negotiated by MacMurray College administration and should include scope, budget, schedule, and other necessary items pertaining to the project.
Project Purpose and Description
MacMurray College is seeking a professional firm to assess and make specific, time- and staffing-related recommendations to enhance the activities and giving outcomes of MacMurray College (Institutional Advancement and the President).
Once an assessment (based on institutional realities and national best practices) is conducted, we will charge the consulting firm to outline best practice strategies related to cultivation of our existing constituent base, identification and cultivation of new annual fund donors, and assessment of annual fund donors’ readiness to move to major and planned giving cultivation.
The consultation deliverable will include a comprehensive report assessing MacMurray College’s fundraising structure and practice and recommendations for immediate and longer term action steps for the enhancement of fund-raising.
The selected bidder will be responsible for planning and conducting this assessment, across these three stages in our donor trajectory model:
For each step in the donor trajectory the chosen consulting firm will make specific recommendations to increase giving in the following areas:
- appropriate staffing;
- suggested operational expenditures;
- total advancement investment;
- timelines for the incremental implementation of recommendations to increase fund-raising;
- recommended fund-raising goals, both short-term and long-term;
- anticipated fund-raising return delta (increase in fund-raising to be reasonably expected) from such an increased investment.
All recommendations should consider appropriate fund-raising goals for an institution with MacMurray College’s constituent base, donor pool size, and giving history. Additionally, recommendations will specially address investments and outcomes across time — short-term, medium-term, and long-term.
Should the final consultation report include recommendations related to infrastructure support beyond the assessment and recommendations (for example, professional development, annual solicitation segmentation, and/or material design and production work), the final assessment report should include a detailed outline and budget associated with recommended contractual work.
Request for Proposal and Project Timelines
- All proposals in response to this RFP are due no later than 4 p.m. CST July 31, 2013.
- Evaluation of proposals will be conducted from August 1, 2013 until August 30, 2013. If additional information or discussions are needed related to the RFP, the bidder(s) will be notified.
- The decision for the selected bidder will be made by September 15, 2013.
- Upon notification, the contract negotiation with the selected bidder will begin immediately, and contract negotiations will be completed by September 30, 2013.
- The final report should be completed and submitted to MacMurray College no later than February 1, 2014.
All proposals must include a line-item summary budget outlining the costs to complete the assessment. Where post-assessment consultation is recommended, the recommendation and its outcomes should be identified and an estimated line-item implementation budget should be included.
Proposal Evaluation Criteria
MacMurray College will evaluate all proposals based on the following criteria:
- overall proposal suitability — the proposal must address elements described in this RFP and be presented in a clear and organized manner;
- organizational experience — bidders will be evaluated on their documentation of relevant experience and outcomes;
- previous work — bidders will be evaluated on examples of their work and related outcomes with institutions sharing similar characteristics;
- value and cost — the RFP will be evaluated on its perceived value to MacMurray College (e.g., cost, work performed, scope of project, and demonstration of consultation outcomes)
- technical expertise and experience — bidders must provide descriptions and documentation of the consulting staff’s technical expertise and experience
All RFP submissions must be submitted by 4 p.m. CST on July 31, 2013. Submissions will include an original, signed copy of the proposal mailed to
Office of the President
447 East College Avenue
Jacksonville, IL 62650
and an electronic PDF file emailed to email@example.com.